Head of B2C Sales

  • Jumia
  • Lagos, Nigeria
  • May 16, 2019
Full Time Sales

Job Description

Head of B2C Sales - Jumia (Full Time)

Who we are

Jumia is the leading pan-Africa e-commerce platform. Founded in 2012, Jumia’s mission is to improve the quality of everyday life in Africa by leveraging technology to deliver innovative, convenient and affordable online services to consumers, while helping businesses grow as they use our platform to reach and serve consumers.

Our platforms consist of our marketplace, which connects sellers with consumers, our logistics service, which enables the shipment and delivery of packages from sellers to consumers, and our payment service, which facilitates transactions among participants active on our platform in selected markets. Through our online platforms, consumers can access a wide range of physical and digital goods and services, fashion, electronics, beauty products and also hotel and flight bookings or restaurant delivery.

With over 3,000 employees in 14 countries spanning across 6 African regions, Jumia is led by top talented leaders offering a great mix of local and international talents and is backed by very high-profile shareholders. Jumia is committed to creating sustainable impact for Africa. Jumia offers unique opportunities in a vibrant and booming environment, creating new jobs, new skills, and empowering a new generation. We are looking for talented people with a passion for Africa to join our team and embark on our exciting journey!

We are currently looking for talented people with a passion for emerging markets and Africa to join our team and embark on our exciting journey


As Head of B2C, your responsibility is to coordinate J-Force activities and maximize performance across the various regions in order to meet the customer acquisition and revenue growth targets by ensuring that the company remains competitive and innovative. A share of your team will oversee onboarding and recruitment to bring every month new sales consultants.

In particular you will:

  • Build a trusted and prosperous JForce B2C channels
  • Optimize the onboarding process and strategize on improving sales consultant’s activation
  • Monitor the consultant's management strategy
  • Manage the commercial performance of the JForce B2C consultants
  • Reach sales, recruitment, engagement, activation targets for B2C channel.
    • Deliver exceptional growth of agents’ database
    • Delivering engagement of agents’ database
    • Deliver strong activation rate of the database
  • Optimize JForce marketing budget to deliver highest growth
  • Weekly report on performance vs target and action taken during the week.
  • Lead B2C team of 4 to 9 FTEs
  • Propose innovative process
Required Skills & Qualifications
  • Bachelor's Degree in Business Studies/Administration/Management or equivalent.
  • 6+ years of sales management experience, managing sales leaders
  • Capable of teaching the process for successful prospecting & closing new business, leading to consistent quota achievement
  • Evidence of successfully leading others to exceed measurable sales and revenue targets
  • Ability to both set strategy, manage sales quotas, and follow through on tactical implementation and execution of initiatives – an operator with vision
  • Demonstrated experience with “Consultative Selling” to identify and solve customer problems
  • Very knowledgeable with utilizing enabling technology (i.e. CRM applications) to drive process improvement

We Offer

  • A unique experience in an entrepreneurial, yet structured environment
  • The opportunity to become part of a highly professional and dynamic team working around the world
  • An unparalleled personal and professional growth as our longer-term objective is to train the next generation of leaders for our future internet ventures